Introduction
Super Bowl Sunday is just around the corner and Alaska Airlines is getting ready to show off its creative commercials to viewers around the world. This year, the company is releasing two 30-second Super Bowl ads that celebrate Alaskan culture and iconic locations in the "Last Frontier". Ahead of the big game, Alaska Airlines has released several teasers that have viewers excited for what’s to come.
Alaska Airlines Scores Big With Super Bowl Ads
Alaska Airlines recently announced the release of two 30-second Super Bowl ads that feature iconic locations in the "Last Frontier". The ads will be broadcast during the first and third quarters of the game, giving viewers a unique look at Alaska’s beauty and culture. The commercials are part of Alaska Airlines’ larger "Discover Alaskan Culture" campaign, which was created to celebrate the state’s unique heritage and spirit.
The first ad, "Kaleidoscope", showcases an aerial view of Alaska’s breathtaking landscape and captures the energy of Alaskans. The second ad, "The Last Frontier", celebrates the state’s legendary spirit and features an original song by Alaskan singer-songwriter Heather O’Neill. Both ads feature Alaskans embracing and celebrating the state’s culture and scenery.
Two Ads Feature Iconic Locations in the "Last Frontier"
Each of Alaska Airlines’ Super Bowl commercials feature iconic locations in the state. The first ad, "Kaleidoscope", features shots of Denali National Park, the Alaska Range, and the Chugach Mountains. The second ad, "The Last Frontier", features shots of Kachemak Bay and the Homer Spit. Both ads also feature several Alaskan locals, including a dog sled team and a family of kayakers.
The ads capture the spirit of the state and celebrate Alaskan culture and heritage. In addition to the visuals, the ads also feature a new anthem written by Alaskan singer-songwriter Heather O’Neill. The song, "The Last Frontier", captures the spirit of adventure and exploration that defines the state of Alaska.
Company Celebrates Alaskan Culture With Teasers Ahead of Big Game
Ahead of the Super Bowl, Alaska Airlines has been releasing teasers of their two commercials on social media. The teasers feature clips from the ads and give a sneak peek at the iconic locations and Alaskan culture that will be featured in the full spots. The teasers have been met with enthusiasm by viewers, and they have been a great way to celebrate Alaskan culture ahead of the big game.
The company has also been spotlighting Alaskan creatives and businesses that are highlighted in the ads. This includes artist Kiana Hayeri, whose work was featured in the "Kaleidoscope" spot, and outdoor clothing company XtraTuf, which was featured in the "The Last Frontier" spot.
Conclusion
Alaska Airlines is looking to score big with its two Super Bowl ads this year. The commercials feature iconic locations in the "Last Frontier" and celebrate Alaskan culture and heritage. Ahead of the big game, the company has been releasing teasers that capture the spirit of the state and have viewers excited for what’s to come. With its creative commercials, Alaska Airlines is sure to make a big impression on Super Bowl Sunday.
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